The ice cream shops are one of the most extensive businesses around the world, from small family stores of artisan ice creams to large businesses in shopping centers and main avenues. And who does not like ice cream? The demand for this product and all its variants is present almost all year, especially in countries with a tropical climate. This makes ice cream shops a profitable business, and if well managed it can lead to success among the competition. For this, we give you 8 keys to start an ice cream business.
That is why next we will ask you what you should do if your intention is to start an ice cream business project.
8 keys to start an ice cream business are given below
- Decide your business model
- Name for your business
- Legalize your business
- Locate where your business will be
- Determine your furniture and equipment needs
- Marketing plan for an ice cream parlor
- Final steps before the opening
Keys to start an ice cream business- 1: Investigate
Investigate is by far one of the most important steps you must take, before undertaking any type of business it is necessary to conduct a wide investigation of the type of ice cream business you want to make, there are several options such as the industrial, buy a franchise, ice cream shop artisanal, among others. It is important that you investigate what and how are the ice cream shops in your area, and what is the demand for the product and if there is any aspect or need that your business can satisfy.
Finally, we can recommend that you investigate how the business of this type is handled in your region, remember that as we talk about food you must require special permits to work in your ice cream shop.
Keys to start an ice cream business- 2: Decide your business model
This will decide the direction your business will take. You must think carefully about the type of business that would be ideal for you and the one that could best fit your budget. If you are looking to leave your own brand among all the other ice cream shops then set up your independent business is ideal for you, you will have control over every aspect of your ice cream shop, both the creative and the direction it could go in the future.
However, this carries great responsibility, you will have to take charge of everything and that could cause stress and could represent a challenge, consulting expert minds on the subject can lessen the burden widely.
If you are more interested in being part of an established business and do not want to take on all the stress of managing every aspect of your ice cream shop, buying a franchise may be the ideal option for you, most franchise programs do almost everything for you, some can lend you the equipment and part of the furniture along with the training of the staff.
However, when your franchise you cannot have almost creative control over your business and the products you will sell, because when you franchise you can only sell the products offered by the franchise and its affiliates. They will also have part of the control of the aesthetics of your premises and the training of the employees. In this case, you would be taking the administrative part of the ice cream shop and control sales.
When we talk about costs, this could depend on certain parameters of how these types of businesses are carried out in your region, since depending on this and the local economy, it is what you could take into account in what would be the best option to invest to set up your ice cream parlor because in some countries certain franchises of ice cream parlors give you the necessary equipment in loan quality which would save you a cost, however sometimes the cost of buying a franchise is higher than mounting your independent ice cream parlor. It is a matter of your investigating about this so that you are better on track.
Keys to start an ice cream business- 3: Name for your business
If you have decided to start the ice cream shop on your own and without resorting to a franchise, an important and decisive step is to choose the name for your ice cream parlor that is why your customers will distinguish you and stand out from the competition.
Keys to start an ice cream business- 4: Legalize your business
Comply with all the legal requirements of your region is essential if you want your ice cream shop to operate with all of the law, you must go to the commercial register of your city to inform you of the steps to follow to set up your business and all legal requirements that merit to properly register your ice cream shop.
As ice cream shops are businesses related to food, they need special permits so they can operate, you should and to the ministry or health department of your region to inform you of the sanitary requirements that you need to fulfill in order to obtain the legal license to manipulate and work with foods.
If you plan to hire employees, you need to go to the labor ministry to request the employer or employer’s permission and thus have the possibility of legally hiring employees.
As you see you have a lot of paperwork to do before opening your ice cream shop to the public, the above are some of the procedures you must perform to open your ice cream shop, so we recommend you find a specialist to advise you and save some paperwork.
Keys to start an ice cream business- 5: Locate where your business will be
A transcendental decision that you must make after researching your locality, locating the other ice cream shops and other factors. The place where you will place your business can determine the number of clients you will receive, remember that you should try to establish it in a strategic place that has an abundant flow of people so that you have more opportunity to attract customers, one of these can be in central locations in your city as places, the commercial district, main streets or shopping centers (either near or in a local within it).
Keys to start an ice cream business- 6: Determine your furniture and equipment needs
After having the place where you will establish your business, you will have to determine the equipment, the raw material and the necessary furniture according to the available space to be able to buy it and open your ice cream shop having all the necessary items to prepare the delicious ice cream and satisfy the needs of the customers.
You must think and calculate the costs well to know what you really need to buy and set priorities according to your budget. The amount and model of refrigeration equipment, the necessary tools to make ice cream, furniture, and decoration for your business in order to attract attention and make your customers feel comfortable.
Keys to start an ice cream business- 7: Marketing plan for an ice cream parlor
Marketing strategies are essential in business today, it is necessary to develop a plan with the actions to implement to publicize your brand and your products.
Keys to start an ice cream business- 8: Final steps before the opening
Once you have done everything necessary to open your ice cream parlor, already hired your staff and equipped your premises and counting on the raw material, it is time to take into account aspects that you should always keep in mind before opening; Always remember to work with quality criteria focused on customer satisfaction and the quality of the ice cream you sell or prepare.
Your inspiration should always be to offer a quality service and always innovate, for ice cream, there are infinite options and combinations, the more creative you are and the more delicious and original your ice cream, be assured that it will rain clients to your business. So do not wait any longer remember that your future clients are waiting for you.
We hope you will like these keys to start an ice cream business. We want your comments and suggestions to improve our ideas. Thank you and have a good day!